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Business Plans and Marketing Plans
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Content for websites, marketing, publications, public relations
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The DisABILITY Self-Employment Plan: Business Owner of the Year Every Year
Release Date: June 1, 2017
Self-employment is a reasonable and viable source of income and sustainability for people with disabilities. Self-employment isn't easy, but here are tips and tricks for a variety of business processes and activities specifically for disabled entrepreneurs, and their support teams.
The Economics of DisABILITY: The Key to Disability Inclusion
Release Date: June 1, 2017
Understanding the ROI of disability inclusion - Return on Investment and Return on Influence - is just as important as knowing the impact of social and fiscal economics in communities and across the nation.
Disability and Inclusion Advocacy
Tarra’s disability and inclusion advocacy stems from her life-long understanding of disability inclusion from her mother being in a wheelchair since the age of 18 after having polio, and the accomplished and fulfilled life her mother led.
The DisABILITY A-Player Plan: Employee of the Month Every Month
Release Date: November 17, 2016 - the 65th anniversary of when my Mother last walked
The lists of soft skills (taught in job development programs) and A-player traits are identical. Why do we think that A-player characteristics apply to only traditionally-abled individuals? Are we as vocational rehabilitation professionals and hiring managers giving employees and job seekers with disabilities the A-player advantage?
Mentoring Individuals with Disabilities (MIWD)
Primary program initiative of The Center for Writing and Communication
MIWD is disability and inclusion experts, focusing on job and business development for people with disabilities while including businesses and hiring managers in the community conversation.
The Center for Writing and Communication and Mentoring Individuals with Disabilities were awarded a technology grant in February 2017 to develop a new, engaging website. The new website launch May 1, 2017. In the meantime, please email tnystrom@miwd.org for information about our programs and advocacy.
Tarra is a writer, author, freelancer, Mom, advocate for disability inclusion, seamstress, business owner, communication strategist, and humorist. Tarra has more than 35 years of communication and marketing experience as a small business owner and consultant to other entrepreneurs. She began her professional career in the hotel industry, specifically in catering and event planning. From there, she progressed to owning an award-winning special events company for more than 20 years in Baltimore, MD, and Columbus, OH, and later finding additional success in nonprofit management. Public speaking, industry instructor, writing tutor, and a published author are some of the accomplishments of her career. Now through life changes, free-lance writing allows her to combine her marketing and communication expertise and business strategy experience with her abilities in nonfiction writing. She has been writing nonfiction since high school. She is the Mother of two compassionate, accomplished, and witty adult children. She has a BA from The Ohio State University in Strategic Communication and an MBA from Ohio Dominican University; she is also a Certified Balloon Artist.
The Center for Writing and Communication (CWAC) 501(c)3 EIN:26-073218
CWAC programs and activities focus on helping people with disabilities secure meaningful and sustainable income opportunities through job development and self-employment since 2009.
Tarra's business name -
My Cup of T, LLC
She owns a circa 1952 Royal typewriter because Hemingway used a Royal, and she writes with Parker pens (because Mrs. Parker was a member of Pi Beta Phi Sorority as was Tarra and Hem also wrote with a Parker)!
...all things creative start with a great cup of tea!
Tarra Nystrom
Writer.Author.Communication Strategist